Company Description
Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.
We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.
Job Description
This role is based in our Ari Hills Building Office
Marketing Executive will primarily do marketing based on tools and data that we have. Provide support to Assistant Marketing Manager in operating for promotion, branding, advertising, exhibitor data-visitor data analysis and creating a new campaign. The team relates to the company principle to develop our show’s value in terms of delivering project revenue, gross profit and visitor numbers. Not only to find a way to increase visitor number, but also building the relationships with associations, medias, other departments, etc.
PRINCIPAL DUTIES AND RESPONSIBILITIES:
- Coordinate an effective integrated marketing plan and digital target with current resource team
- Responsible for visitor pre-registration system
- Control OEM marketing forms
- Search for market info/ competitors info to support sales team
- Support event manager to develop visitor database
- Implement new features/activities related to on-line and off-line promotion
- Develop and maintain online platforms such as FB, website, Line, LinkedIn etc.
- Responsible for online materials i. eDM, press release, online show daily
- Co-ordinate with PR agency for ad and marketing activities
- Deal with association, media barter, content provider and build up partner strategy for building long term relationship benefit to project’s reputation
- Responsible for barter deal and complimentary booth
- Keep relationship with association such as speaker, government agencies, universities
- Responsible for photographer & VDO onsite
- Pre, during and post show to produce effective promotional materials to communicate to exhibitor and visitors
- Responsible for online and offline materials i.e. brochure, show preview, visitor invitation card, show directory, visitor guide, post show report
Qualifications
- Bachelor’s Degree in Business Administration, Marketing, or related field.
- 1–3 years of experience in sales support, sales operations, customer service, or a similar administrative role.
- Strong proficiency in Microsoft Office, especially Excel and PowerPoint; experience with Adobe Illustrator is a plus (for floor plan updates).
- Familiarity with CRM systems (e.g., Salesforce.com) and invoicing platforms.
- Solid data management and reporting skills; ability to analyze and present sales performance metrics.
- Detail-oriented with strong organizational and multitasking abilities.
- Excellent communication skills (both written and verbal), with ability to coordinate cross-functionally.
- Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.
- Proactive, with a problem-solving mindset and a willingness to support multiple stakeholders.
- Good command of English and Thai.
Additional Information
We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com
Our benefits include:
- Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
- Broader impact: take up to four days per year to volunteer, with charity match funding available too
- Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
- Time out: annual leave plus a birthday leave day and the chance to work from (almost!) anywhere
- A flexible range of personal benefits to choose from, plus company funded, private medical cover
- A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
- Strong wellbeing support through EAP assistance, mental health first aiders and more
- Recognition for great work, with global awards and kudos programmes
- As an international company, the chance to collaborate with teams around the world
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
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